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Joelson announces long term strategic partnership with Blue Earth

Posted Thursday 16th April 2026

Joelson is pleased to announce a long-term strategic partnership with Blue Earth, formalising a relationship that has evolved over the past two years into a close, values aligned collaboration supporting founders and investors across the Blue Earth community.

What began as an Official Partnership across Blue Earth’s flagship Forum and Summit events has developed into a much more integrated partnership. Joelson has moved from event partner to a trusted, embedded legal adviser supporting founders, investors and the wider Blue Earth community.

This next chapter reflects a shared long-term commitment, extending through to 2026 and beyond.

Supporting impact led businesses

From the outset, Blue Earth stood out to Joelson as a platform closely aligned with its values, bringing together businesses and individuals united by the belief that business can be a force for good.

Both Joelson and Blue Earth are members of 1% for the Planet, reflecting a shared commitment to using business as a driver for positive environmental and social impact. Since becoming a certified B Corp firm in 2023, Joelson has also been part of a global movement of businesses committed to balancing purpose with profit.

Joelson has worked closely with founders and investors across the Blue Earth ecosystem, delivering practical, commercially focused legal support. Through a consistent presence at Blue Earth events, combined with one-to-one advisory sessions and workshops, Joelson has helped founders and investors build robust, investment ready foundations from an early stage.

Enabling investment and scalable growth

As businesses within the Blue Earth ecosystem continue to scale and attract investment, Joelson has played an increasingly active role in supporting that journey.

Working closely with founders and investors, the firm has helped ensure that businesses are well structured, legally robust, and prepared for growth. This support has spanned early-stage conversations through to more complex investment processes, helping to streamline transactions and reduce risk along the way.

The partnership has since evolved beyond events into a more integrated role within Blue Earth’s investment platform, strengthening the connection between innovation and capital.

Contributing to Blue Earth’s ecosystem

Beyond direct legal support, Joelson also contributes through practical workshops, founder sessions, and is a regular speaker across Blue Earth’s events, helping to make legal considerations more accessible and actionable for early-stage teams.

This reflects a shared belief that strong ecosystems are built not only on specialist support, but on collaboration, knowledge sharing and aligned values.

Guy Hayler, Co-Founder at Blue Earth, commented:

“What Joelson has brought over the past two years is real consistency. They’ve shown up across everything we do, supporting founders and investors, connecting into our network, and helping build trust within the Blue Earth ecosystem. That combination of consistency, network, and hands-on support is incredibly powerful, and a big reason why this long-term partnership makes so much sense.”

Phil Hails Smith, Managing Partner at Joelson, commented:

“Our partnership with Blue Earth has developed into something far more meaningful than we initially envisaged, evolving over the past two years from initially being an event partner, into a close, values-aligned collaboration supporting founders and investors across the Blue Earth community.

From our first involvement in the Summit and Forum, it was clear this was an ecosystem aligned with our values and ambitions. We have had the privilege of working closely with an exceptional group of founders and investors, and we are thrilled to continue supporting the growth of impact-led businesses within the Blue Earth ecosystem.”


This article is for reference purposes only. It does not constitute legal advice and should not be relied upon as such. Specific legal advice about your specific circumstances should always be sought separately before taking or deciding not to take any action.


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