Posted Wednesday 5th May 2021
Joelson, the leading London law firm, has advised Plenish on its sale to Britvic, the global soft drink provider.
The sale will allow Plenish to continue its rapid growth by providing the company with distribution support and expansion to new markets. Plenish provides products with quality organic and sustainably sourced ingredients, servicing the ever-growing plant-based demands of consumers.
Kara Rosen, Founder of Plenish will remain with the company following the sale to Britvic.
Joelson’s Corporate team was led by Partner, Paul Chiappe and supported by Senior Associate, Magdalena Janki, and Solicitors, Kate Morter and Louis Dresner. Also involved in the deal was Partner, Jennifer Maxwell-Harris (Employment) and Senior Associate, Michael Friend (Real Estate).
“Joelson is the perfect partner to support founders through all stages of a growing business. They’ve supported Plenish through several fundraises, setting up an EMI scheme, employment law and an eventual exit to Britvic PLC. Their wealth of experience in FMCG has added so much value and I’ve never met a harder working team!”
“It’s been a pleasure to work with Kara and the team at Plenish and we are delighted to have been able to support them on the sale to Britvic. We believe that the acquisition will provide a great platform for the Plenish brand to continue its phenomenal growth and we look forward to seeing their future development. This transaction highlights Joelson’s expertise in the FMCG sector and credentials for supporting founders throughout their business cycle.”
This article is for reference purposes only. It does not constitute legal advice and should not be relied upon as such. Specific legal advice about your specific circumstances should always be sought separately before taking or deciding not to take any action.
Distribution agreements are one of the simplest legal frameworks that can be put in place to support and enhance sales, improve market penetration and build a new international business. They set out the terms that will apply to business transacted between a supplier – typically a manufacturer – and a distributor.
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